When to Roll the Dice With Concert Poster Auctions
Despite all the risks inherent in consigning to auction, there is also no question that vast rewards and record prices can be reaped selling through this channel. It’s all about choosing the exact right material to be consigned.
In Section 1, we analyzed in great detail the 5 main factors that determine a concert poster’s value: The artist and artwork, the band performing, the rarity of the poster, the poster’s state of preservation (condition), and the historical importance of the concert.
While there have been literally millions of concert posters created for tens for thousands of events in the past 50+ years, just a tiny fraction of these posters possess three or more of these five valuable attributes.
If a poster has 3 of these attributes, then it would be a very strong candidate to be auctioned, and would surely survive and thrive against the other lots it will be competing against at auction. Attention from bidders is guaranteed.
If a poster has 4 or 5 of these attributes, then the poster should definitely be auctioned, as it would unquestionably be one of the “stars of the show”, and dreams of record prices would not be considered unrealistic.
The key takeaway is when you consign a concert poster to auction, you are entering it into a competition with high fees, multiple risks, long waits, and an uncertain outcome. Make sure your consignment has the “right stuff” to overcome these obstacles and emerge victorious with the results you desire!